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CrossCap Blog

How Store Profiling Software Is Driving Your In-Store Marketing Efforts: A Detailed Enterprise-Based Analysis

Online retailers have their limitations when it comes to serving customers on an urgent basis. According to Google/Ipsos, nearly 80% of shoppers go to store to buy when they have

How to Develop a Social Media Content Strategy for Your Marketing Campaigns

  A social media content strategy is the systematic planning of creating and publishing social media posts to drive traffic and improve the branding of your business.  As Jay Baer,

10 Ways A Social Media Calendar is Boosting Your Business Strategy in 2022

Social media contributed to making Red Bull the world’s leading brand in energy drinks, sell a record 7.5 billion cans globally in 2019.  In 2016, when merely a startup, Daniel

2022 Marketing: Low Staff & Lower Budgets – How Marketing Teams Tackle a New World of Effective Campaigns

2022 Marketing:  Low Staff & Lower Budgets – How Marketing Teams Tackle a New World of Effective Campaigns There’s no question that the COVID-19 pandemic changed the marketing game. CMOs

CrossCap & Workfront Integration

Everything You Need to Know About the CrossCap & Workfront Integration Adobe Workfront is a work management system that helps businesses execute complex workflows efficiently. And many marketing teams turn

Why You Need a Social Media Planning Calendar

Producing quality social media marketing content takes time. Marketing teams must research topics, write posts, edit posts and publish posts all while juggling multiple platforms. For enterprises, this work is